Prioritizing Marketing Mix Components (7P) with Multi-Criteria Decision-Making Methods (Case Study: Abyek Cement Company, Alborz Province). Research Annals of Industrial and Systems Engineering, [S. l.], v. 1, n. 4, p. 214–225, 2024. DOI: 10.22105/raise.v1i4.63. Disponível em: https://raise.reapress.com/journal/article/view/63.. Acesso em: 7 jun. 2025.